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Migrate from Magento to Hugo

Complete guide to migrating your Magento store to Hugo. Leave Magento's requires beefy servers behind and get blazing fast builds. Free migration tool included.

1-3 hours
Advanced
100% Free
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TL;DR

You can migrate from Magento to Hugo for free using LeaveWP. Enter your site URL, choose Hugo as the destination, and download your content — posts, pages, and media — in minutes. No API keys, passwords, or CLI tools required. Difficulty: Advanced. Estimated time: 1-3 hours.

Official docs: Adobe Commerce Docs · Hugo Documentation

Why Teams Leave Magento

Enterprise PHP e-commerce platform (now Adobe Commerce). Large e-commerce operations with complex catalog and B2B needs, but these limitations push teams toward modern alternatives.

Requires beefy servers — very resource-hungry application

This is the most common reason teams migrate away from Magento. Hugo eliminates this issue entirely.

Development and maintenance costs are very high

With Hugo, blazing fast builds — renders 10,000 pages in seconds.

Complex architecture requires specialized Magento developers

Modern architectures like Hugo are designed to avoid this from the ground up.

Open-source version lacks many features of paid Adobe Commerce

After migrating, you'll no longer need to worry about this — Hugo takes a fundamentally different approach.

What Hugo Brings to the Table

Fastest static site generator, written in Go. Built with Go (Go templates), it's documentation sites and blogs where build speed and simplicity matter most.

Blazing fast builds — renders 10,000 pages in seconds

Single binary with zero dependencies

Built-in image processing, taxonomies, and i18n

Huge theme library for quick starts

Hugo is open-source and free to use. You own your code and data with no vendor lock-in. Deploy to any host that supports Go, or use managed platforms like Vercel and Netlify for zero-config deployments.

Magento vs Hugo at a Glance

Side-by-side comparison based on real platform characteristics

MetricMagentoHugo
Ease of Use 1/5⭐⭐⭐ 3/5
Performance⭐⭐ 2/5⭐⭐⭐⭐⭐ 5/5
Flexibility⭐⭐⭐⭐⭐ 5/5⭐⭐⭐ 3/5
Cost⭐⭐ 2/5⭐⭐⭐⭐⭐ 5/5
Scalability⭐⭐⭐⭐ 4/5⭐⭐⭐⭐⭐ 5/5
Ecosystem⭐⭐⭐ 3/5⭐⭐⭐ 3/5
LanguagePHPGo (Go templates)
PricingFree (open source) / $22K+/year (Adobe Commerce)Free (open-source)
Open SourceYesYes

Ratings are based on publicly available data, documentation, and community consensus as of 2026. Individual experience may vary.

What Gets Migrated

A detailed breakdown of how your Magento content maps to Hugo

Content Types from Magento

  • products
  • categories
  • CMS pages
  • CMS blocks
  • customers
  • orders

Technical Details

Export Method
REST/GraphQL API or database export
Source Language
PHP
Destination Format
Markdown/MDX files with frontmatter, organized by content type
URL Handling
301 redirect map generated automatically to preserve SEO equity

What may need manual attention

Payment gateway configurations, active subscriptions, and order history are platform-specific and need manual setup on Hugo. Customer accounts may require a re-authentication flow.

How It Works

Migrate your content in three simple steps

1

Connect

Enter your Magento site URL — LeaveWP connects automatically.

2

Configure

Select Hugo as destination and choose content options.

3

Export

Download your migrated content or preview it in your browser.

Is Magento to Hugo the Right Move for You?

Migrating from Magento to Hugo makes the most sense if you're experiencing requires beefy servers — very resource-hungry application or outgrowing Magento's architecture. Hugo is best for documentation sites and blogs where build speed and simplicity matter most.

You should migrate if: your Magento site is slow, your hosting costs are climbing, your store needs a custom frontend, or you want to adopt a modern JAMstack architecture.

You might want to stay if: your Magento site benefits from extremely flexible product catalog — handles complex b2b and b2c and you don't have Go developers on your team.

The migration itself is straightforward with LeaveWP — enter your Magento URL, select Hugo, and download your content. The more important question is whether Hugo's architecture fits your team's skills and your project's long-term needs.

Frequently Asked Questions

How long does it take to migrate from Magento to Hugo?
Magento migrations are more complex due to product data, customer records, and order history. Expect 1-3 hours for a typical site. Simpler sites finish faster, while large sites with custom functionality may need additional configuration.
Will I lose my SEO rankings when migrating from Magento?
No. We help you set up proper 301 redirects from your old Magento URLs to preserve search rankings. Hugo actually tends to improve Core Web Vitals scores, which can boost rankings over time.
What Magento content can be migrated to Hugo?
Products, categories, customer data, blog posts, and pages can all be migrated. Order history and payment configurations will need manual setup on Hugo since those are platform-specific.
Do I need Go experience to migrate?
No coding experience is required for the migration itself — LeaveWP handles the export and conversion automatically. However, customizing your Hugo site afterward will benefit from Go (Go templates) knowledge. For teams without that expertise, the generated code is well-structured and documented, making it approachable for developers of any level.
How much does it cost to host a Hugo site after migrating from Magento?
Hugo sites can be deployed to Vercel, Netlify, Cloudflare Pages, or any Node.js host — often on generous free tiers. Compared to Magento's Free (open source) / $22K+/year (Adobe Commerce) pricing, static Hugo sites can be hosted for free on Vercel or Netlify (up to generous bandwidth limits), which is significantly cheaper than running a PHP server.
Can I migrate Magento custom fields and metadata to Hugo?
Product attributes, variants, and custom metadata are mapped during migration. Hugo-specific fields (like Markdown content, data files (YAML/JSON/TOML)) can be configured after the initial export to match your catalog structure.

Related Migration Guides

Explore more migration paths from Magento or to Hugo

Magento to Hugo Guides

In-depth guides and tutorials to help with your migration

Ready to Migrate?

Start your free migration from Magento to Hugo today.

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